2nd TECNIPÃO in Lisbon reaches record number of visitors
The 2024 edition of TECNIPÃO, PACKAGING, and ICECREAM proved to be a great success with a record number of 16,000 visitors. Over three days, thousands of professionals attended the event, promoted by Exposalão in Lisbon, to see a wide range of machinery, equipment, and raw materials for pastry, bakery, ice cream, and chocolate making.
The exhibition featured 170 exhibitors and over 400 brands, with around 30 percent of these represented by foreign companies, demonstrating the importance that the fair has gained in the international market by attracting foreign customers.
“We have a variety of products and equipment that meet the needs of any European or American customer. It's an added value for visiting the fair,” said José Frazão, CEO of Exposalão, promoter of TECNIPÃO.
Over the course of three days, exhibitors managed to gather hundreds of visitor contacts, increasing the likelihood of doing business over the coming months. The professional segmentation of visitors to the event is a determining factor for exhibiting companies' commitment to the fair.
“Leopoldo started out as a milling factory and then began representing brands in the bakery and pastry sector. We now feel that the time is right for us to develop our own brand, our own concept. We also took advantage of TECNIPÃO to promote ourselves and showcase our products nationwide,” said Gabriel Mesquita, Leopoldo.
“It is very important for us to be at TECNIPÃO. We think it is very strong for the sector. We are a company with more than 20 years of experience in Spain and are now trying to enter the Portuguese market with these initiatives,” explained Pablo Dominguez, Valrhona.
The seminars promoted by AHRESP - Associação da Hotelaria, Restauração e Similares de Portugal (Portuguese Association of Hotels, Restaurants, and Similar Establishments) - ‘O Saber e o Sabor do Pão’ (The Knowledge and Taste of Bread) - and by the newspaper HIPERSUPER - ‘Tendências e novidades na produção, distribuição e consumo’ (Trends and innovations in production, distribution, and consumption) proved to be a real success, attracting a lot of attention from visitors and drawing a very significant audience.
TECNIPÃO will return in 2026 with even more new features. Over the coming weeks, the organization is preparing to confirm the official date of the event, as well as the first companies confirmed for the next edition.
OFFICIAL EVENT MAGAZINE HERE!
